Mori shopping corner #6: SM2

One of the most popular brands of natural style and mori style is SM2. Their products are really cute, easy to wear and coordinate.

Brand name: SM2
Official website: http://www.sm2.co.jp/
Online store: www.canshop.jp/
Style: Natural, Mori :")
SM2's concept is "Not only wearing but also enjoying our lifestyles"

"着ることだけでなく、ライフスタイルを楽しむこと"

ココロの豊かさを求める女性たちに向けて
「遊び心」を大切に「楽しさ・やさしさ・心地よさ」の提案をしています。
ナチュラル感やぬくもりの感じられるような
着心地の良い商品を取り揃えています。

Good points:

• Items are irresitable cute XD. Simple, cute, natural, adorable :">
• Prices are cute too xD. They are quite reasonable, can be said expensive in some senses but worthy :p
• Good web design.

Bad points:

• No international shipping

Photos are from SM2 clothes website 

For more information visit SM2's official website. They have published a soooo lovely Autumn collection lookbook.

Enjoy shopping ^0^