Hi, I'm Midori from Japan. I'm a girl who is inspired by Japanese street fashion, especially Mori-girl style. I'm doing this tumblr and my blog just in order to have a place to get more inspirations, and to have the feeling of being in Mori-girl community ^^. I know that there are girls (and boys) out there, who have same interest with me *heart*. It's so great to see you guys posting beautiful things, and tumblr them ^0^.
To know more about how people are thinking about Mori-girl style, I've made a questionnaire. Its purpose is to get to know more about Mori-girl style lovers' thoughts, as well as to make a more favorable online shopping environment for us - Japanese fashion lovers! If you don't mind, please do it. I really appreciate your answers and I'm looking forward to them. *heart*
Questionnaire about Mori-girl style
For more information, visit my blog: Midori's blog
It will be very kind of you to reblog this post. If you found it helpful, please reblog it ^^
Thank you so much ~
" Mori girls are so called because they look as though they would be very much at home in the woods. Basic to the style is a layered look making use of items with an airy feel - such as A-line dresses, long and tiered skirts, and flowing cardigans - made of cotton, wool yarn, and other natural materials. White and cream are favorite colors. Added to these basic items are tights, flat shoes, and cotton tote bags or tanned-leather shoulder bags, often complemented by wavy medium-length hair. The overall effect is soft and relaxed. This style is being embraced primarily by women in their twenties.
The term mori girl is thought to have come from the name of a community launched in August 2006 on Mixi, a Japanese social networking service. Since then, it has spread far beyond the online community into the real world. It is gradually becoming a household word as the style is featured in fashion magazines, made the subject of specialized magazines, and increasingly seen in the streets.
While there are several accepted definitions of mori girls, they are basically fond of loose-fitting dresses; clothes that appear natural in style but have a bit of a twist; folkloric clothes; deep hues such as wine red, forest green, dark blue, and brown; fluffy knit and fur caps; ponchos and boleros; leather bags; small cross-body bags; animal and sweets motifs; checks, polka dots, and classic floral prints; lace; tights and leggings; footwear with rounded toes; and scarves and stoles, which they wrap around their necks several times. Mori girls like going on walks with camera in hand, doing fancywork, and visiting cafes and zakkaya (knick-knack stores).
All in all, the impression is light and feathery. But the mori girl is more than just a fashion trend. It is almost a way of life, with the mori girl mentality pervading everything from hobby and home decor preferences to values and lifestyles." (from web-japan)